While working as a freelancer definitely has its perks, one thing that can be hard is not always having a consistent or sufficient income. But if you love design and are determined to make a career out of this passion, there are things you can do to help keep yourself busy and earning even when individual projects might be a little slow for you.
To help you see how this can be done, here are three tips for making more money as a freelance graphic designer.
Create Your Own Content
As a graphic designer, your livelihood is likely very well tied up in digital marketing. So if you’re wanting to gain more experience in this area and build on your own skills as a graphic designer, you might want to try creating your own content.
Not only can creating a website, blog, infographics, video content and more help you practice the techniques that you’ll need as a graphic designer, but the content you create and post online can also help you grow your own online presence. And if you are able to develop this enough, you could make money through advertising, influencer work, or just selling gated content on your website. This can all help you to rank better in search results and ultimately get more clients who you can design for as well.
Start Creating Templates
For people who might have some experience with design but aren’t as skilled as a professional, they might prefer working from design templates that have been created by a professional designer. So if you haven’t already created design templates that you’re selling, this might be something to look into.
Depending on what you have experience with and what industry you enjoy working in, you can create design templates for all kinds of graphics, like online ads, logos, brochures, and more. These are products that you can also sell on your website that you create, as was mentioned above.
Work As A Consultant
Sometimes, what people really need is just a person who has a designer’s eye. And as a graphic designer, this is something that you can provide.
By working as a consultant for people or businesses that are struggling to come up with designs that they love, you can help people make smarter graphic decisions and network yourself both as a graphic designer and someone who can help take those lacking design experience to the next level. And, if you have other experience in marketing or the like, you can also consult on those business issues as well.
If you’re wanting to make more money as a freelance graphic designer, consider using the tips mentioned above to help you learn how you can continue using your skills and experience to support yourself.